How TimeBoss Drove 3000% Growth for The Laundry Lady

As the founder and CEO of both The Laundry Lady and TimeBoss, I’ve seen firsthand how innovation can drive incredible growth. The Laundry Lady, Australia’s leading mobile laundry service, has achieved an astounding 3000% revenue growth in just four years, while tripling the size of our contractor network. This success is largely thanks to TimeBoss, the AI-driven platform I developed with my team to meet the unique needs of service-based businesses like ours.

When I launched The Laundry Lady, we initially relied on off-the-shelf systems to manage our operations. But as we grew, it became clear that those tools couldn’t scale with us. That’s when we turned to TimeBoss — a platform that allows remote contractors to manage their schedules, track energy usage, and process payments — all from the comfort of their homes.

TimeBoss: The Backbone of Our Business

TimeBoss has become the backbone of The Laundry Lady, integrating every part of our service lifecycle. From customer bookings and contractor scheduling to invoicing and payments, this platform allows us to operate efficiently across Australia and New Zealand without the need for physical offices or infrastructure. It also empowers our contractors — Laundry Ladies and Lads — by giving them the tools they need to run their own businesses from home.

With features like automated billing, payment tracking, and scheduling, TimeBoss doesn’t just support growth; it enhances flexibility. We’ve been able to maintain service quality while scaling our team of contractors, which now includes over 300 hardworking individuals, 90% of whom are women.

Empowering Contractors and Scaling Rapidly

TimeBoss has also made recruitment, onboarding, and compliance with service agreements like the National Disability Insurance Scheme (NDIS) simple and efficient. When we transitioned from our previous systems, training was required for both contractors and customers, but TimeBoss’s intuitive design made the shift seamless.

It’s been incredibly rewarding to see the platform not only improve our operational efficiency but also empower our workforce — most of whom are mums like me — by giving them the flexibility to manage their time and work around their family commitments.

Award-Winning Innovation and Recognition

Our tech-driven approach hasn’t gone unnoticed. The Laundry Lady debuted at #44 on the Australian Financial Review’s Fast Starters List and has been a finalist in prestigious awards such as the Women in Digital Awards, Telstra Best of Business Awards, and Sunshine Coast Business Awards. I’m also proud to say we took home the AusMumpreneur Award for Digital Innovation in 2024.

TimeBoss has proven to be an industry game-changer, not just for us but for other businesses too. We recently won the River Rival Pitch event at Brisbane's Something Fest, highlighting TimeBoss’s potential for global scalability.

The Numbers Speak for Themselves

TimeBoss has fast-tracked growth for The Laundry Lady in different ways, as the numbers show:

• 3000% Revenue Growth: Over four years, largely due to the efficiency and scalability TimeBoss provides.

• 300+ Contractors: TimeBoss enabled rapid expansion of our contractor network across Australia and New Zealand, empowering a predominantly female workforce to run their own businesses from home.

• 80% Recurring Bookings: Automation of scheduling, invoicing, and payments has increased customer retention and improved service consistency.

• New Zealand Expansion: TimeBoss’s scalability made our smooth entry into international markets like New Zealand possible.

• Operational Efficiency: The platform has streamlined everything from recruitment and onboarding to compliance, supporting our goal of becoming a $12 million business by 2025.

The success of TimeBoss extends beyond The Laundry Lady. With its advanced capabilities, TimeBoss is already seeing success in industries like home care and NDIS services, where managing a dispersed workforce is critical. The potential for growth is limitless, and I’m excited to see where this journey takes us next.

To learn more about how we’re changing the game with The Laundry Lady and TimeBoss, visit www.laundrylady.com.au and https://www.timeboss.com.au/ to explore our services.